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Air India Successfully Deploys First Agentforce Use Case from Salesforce

Air India Successfully Deploys First Agentforce Use Case from Salesforce

by Luke Skywalker | Apr 16, 2025 | TOP STORIES OF THE WEEK

Mumbai, India — April 15, 2025 Salesforce, a leading AI CRM company, announced the expansion of its collaboration with Air India with the adoption of Salesforce Agentforce. As part of its ongoing digital transformation, Air India is among the first airlines to go-live...
The Rise of AI Agents in Business

The Rise of AI Agents in Business

by Luke Skywalker | Dec 4, 2024 | TOP STORIES OF THE WEEK

Routine business processes take up a lot of time. For instance, filling out forms to claim travel expenses is a dreaded task for most business travelers. Another example is the employee onboarding process, which involves a series of interviews and forms.  But what if...
Salesforce Launches Starter in India

Salesforce Launches Starter in India

by Brian Pereira | Jul 1, 2023 | STARTUPS & SMB, Data & Analytics, IT/ITES/BPO/KPO, TECH @ WORK

Mumbai, June 27th, 2023: Salesforce today announced the launch of Salesforce ‘Starter’ for Micro, Small and Medium Enterprise (MSME) businesses in India. Starter is an easy-to-use CRM that includes sales, service and email outreach tools in one suite, helping...
Salesforce Unveils Marketing GPT and Commerce GPT

Salesforce Unveils Marketing GPT and Commerce GPT

by Brian Pereira | Jun 11, 2023 | E-COMMERCE & RETAIL, AI - ML, DIGITAL MARKETING, DIGITAL TRANSFORMATION, IT/ITES/BPO/KPO, TECH @ WORK

San Francisco — June 7, 2023 — Today at Connections, Salesforce introduced its latest generative AI product offerings, Marketing GPT and Commerce GPT. With Marketing GPT, marketers will be able to automatically generate personalized emails, smarter audience segments,...
Bharat Petroleum Selects Salesforce Cloud CRM Solutions for a Single View of Customers

Bharat Petroleum Selects Salesforce Cloud CRM Solutions for a Single View of Customers

by Brian Pereira | Aug 15, 2021 | OIL & GAS, ENERGY & UTILITIES

Global CRM major Salesforce announced that Bharat Petroleum Corporation Limited (BPCL) will be leveraging Salesforce to support its aggressive digital transformation strategy. BPCL has deployed Salesforce Sales Cloud and Service Cloud along with business analytics...
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