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‘Measuring the value of the data is a prerequisite for business success’

‘Measuring the value of the data is a prerequisite for business success’

by Brian Pereira | Jul 10, 2019 | INTERVIEWS, BIG DATA & ANALYTICS, TECH NEWS

Data and analytics leaders have accepted that data, if harnessed properly, can add tremendous value to business through the rich insights that it provides. And this can go beyond decision making and operational excellence. Taking a disciplined approach to data and...
‘Measuring the value of the data is a prerequisite for business success’

Chief Data Officers are a growing tribe, but higher strategic focus is required: Gartner survey

by Brian Pereira | Jun 18, 2019 | TRENDING, BIG DATA & ANALYTICS, BIZ NEWS, PEOPLE IN TECH, TECH NEWS

Data is gaining more importance in the organisation and there have even been discussions on whether the value of data should be considered when doing the valuation of companies for M&A and IPOs. The role of the Chief Data Officer (CDO) is also gaining in...
IBM Watson Now Helping Marketers Create World-class Campaigns

IBM Watson Now Helping Marketers Create World-class Campaigns

by Brian Pereira | Jun 1, 2018 | TRENDING, BIZ NEWS, DIGITAL MARKETING

IBM will now be offering its Watson Customer Engagement (WCE) services, the world’s leading AI Powered Enterprise Marketing Cloud solution from its Cloud data center in India. With the launch of this new service, IBM will become the only company in the world to offer...
‘To win the platform battle, we have to win the India ecosystem’

‘To win the platform battle, we have to win the India ecosystem’

by Brian Pereira | Apr 12, 2017 | TRENDING

As organizations move ahead on their Digital Transformation journeys, they appoint a Chief Digital Officer to lead the transformation. IBM is going through a transformation and becoming more platform-centric. It appointed one of its first CDOs outside the US to lead...
Business leaders must reimagine the Workforce in the digital age

Business leaders must reimagine the Workforce in the digital age

by Brian Pereira | May 13, 2016 | TRENDING

New study shows that only one in ten workforces are fully empowered India, May 10, 2016 — By neglecting digital workforce transformation, companies are failing to build the capabilities that they will need to succeed in an era of digital disruption according to a new...
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