Kirusa Launches InstaVoice Ring, an Emergency Missed Call product for Prepaid Customers

by | Mar 2, 2016

A first-ever service in the world addressing the challenges of prepaid callers when they are out of balance

Mobile World Congress, Barcelona, Spain, New Providence, NJ, Thursday, 25 February 2016:  Kirusa, the global leader in providing telecom & social media solutions for mobile users in emerging markets, today announced the launch of its “InstaVoice Ring” product at Mobile World Congress Barcelona, Spain. It is a unique and distinctive product that offers mobile subscribers an opportunity to give a free missed call to a person at any time, even when they do not have enough balance to make a call.

InstaVoice Ring helps mobile users to make a missed call to a friend, enabling the recipient to make a call back to the original caller and speak to him. InstaVoice Ring provides a solution for mobile users in their time of need by helping them connect with their loved ones. InstaVoice Ring also helps mobile carriers convert a missed opportunity into a completed call, along with generating a new revenue stream.

Surinder Singh Anand, VP of Product Management of Kirusa, said at the launch, “An overwhelming majority of users in emerging markets use a prepaid mobile.  Making a free missed call should be a right available to every prepaid user.  However, when a prepaid user runs out of balance, even urgent calls cannot be made.  Here InstaVoice Ring helps, by sending a missed call to the recipient without charging any of the users.”

About Kirusa
Kirusa is a global leader in providing telecom & social media solutions that enable customers to have a voice and connect seamlessly. Kirusa’s solutions include InstaVoice®, InstaVoice Ring™, InstaVoice Celeb™, InstaVoice Sports™, myGenie™, and a suite of mobile marketing solutions, which are offered in partnership with over 40 mobile carriers in Africa, India, and LatAm, as well as via the app stores for iOS, Android & Windows. Kirusa solutions are built on its patented technology and its highly reliable, scalable multimodal & cloud platforms, which manage over 1.7 billion calls a month. Kirusa solutions are being used by over 90 million mobile users in four continents every month. Kirusa has been recognized as one of Top 20 most promising technology companies by Silicon India, and one of Top 25 emerging technology companies by Smart Techie magazine. The InstaVoice app won first prize at NJTC Mobile Apps Forum.  Informa selected InstaVoice as a finalist for the Best App in Africa.  Headquartered in New Jersey and led by an experienced team of wireless telecom executives and technologists, Kirusa has offices in four continents. InstaVoice is a US registered trademark of Kirusa, Inc. For more information, visit: www.kirusa.com.
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Brian Pereira
Brian Pereira
Brian Pereira is an Indian journalist and editor based in Mumbai. He founded Digital Creed in 2015. A technology buff, former computer instructor, and software developer, Brian has 29 years of journalism experience (since 1994). Brian is the former Editor of CHIP India, InformationWeek India and CISO Mag. He has served India's leading newspaper groups: The Times of India and The Indian Express. Presently, he serves the Information Security Media Group, as Sr. Director, Editorial. You'll find his most current work on CIO Inc. During his career he wrote (and continues to write) 5000+ technology articles. He conducted more than 450 industry interviews. Brian writes on aviation, drones, cybersecurity, tech startups, cloud, data center, AI/ML/Gen AI, IoT, Blockchain etc. He achieved certifications from the EC-Council (Certified Secure Computer User) and from IBM (Basics of Cloud Computing). Apart from those, he has successfully completed many courses on Content Marketing and Business Writing. He recently achieved a Certificate in Cybersecurity (CC) from the international certification body ISC2. Follow Brian on Twitter (@creed_digital) and LinkedIn. Email Brian at: [email protected]
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